Privacy Policy
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from trimwheelofficial.com.
Personal Information We Collect
When you visit the site, we automatically collect certain information about your device, including your web browser, IP address, time zone, and some cookies installed on your device. As you browse the site, we also collect information about the individual web pages or products you view, what websites or search terms referred you to the site, and how you interact with the site. We refer to this automatically collected information as "Device Information."
We collect device information using the following technologies:
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“Cookies” – Data files placed on your device that often include an anonymous unique identifier. You can learn more about cookies and how to disable them at: www.allaboutcookies.org
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“Log files” – Track actions on the site and collect data including IP address, browser type, ISP, referring/exit pages, and date/time stamps.
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“Web beacons”, “tags”, and “pixels” – Electronic files used to record information about how you browse the site.
When you make or attempt to make a purchase through the site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as “Order Information.”
When we say “Personal Information” in this policy, we mean both Device Information and Order Information.
How Do We Use Your Personal Information?
We use the Order Information to:
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Process and fulfill any orders placed through the site (including payment processing, shipping, and providing invoices/order confirmations)
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Communicate with you
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Screen orders for potential risk or fraud
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Provide you with information or advertising relating to our products or services, in line with your preferences
We use Device Information to:
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Help screen for potential risks and fraud (particularly your IP address)
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Improve and optimize our site (e.g., by generating analytics on customer browsing and interaction, and evaluating the success of marketing campaigns)
Sharing Your Personal Information
We share your Personal Information with third parties to help us use it as described above. For example, we use Shopify to power our online store – you can read more about how Shopify uses your Personal Information here: Shopify Privacy Policy.
We also use Google Analytics to understand how our customers use the site – you can read more here: Google Privacy Policy. You can opt out of Google Analytics here: Google Analytics Opt-Out.
We may also share your Personal Information to comply with applicable laws and regulations, respond to legal requests (e.g., subpoenas), or to protect our rights.
Behavioural Advertising
As described above, we may use your Personal Information to provide targeted advertising or marketing communications we believe may be of interest to you. To learn more about how targeted advertising works, visit the Network Advertising Initiative’s education page.
You can opt out of targeted advertising via:
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Facebook: Facebook Ad Settings
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You can also opt out of some services at the Digital Advertising Alliance’s opt-out portal.
Do Not Track
Please note that we do not alter our data collection and use practices when we see a Do Not Track signal from your browser.
Your Rights
If you are a resident of the European Union, you have the right to access the personal information we hold about you, and to ask that it be corrected, updated, or deleted. To exercise this right, please contact us using the details below.
We process your information to fulfill contracts we might have with you (e.g., if you place an order), or otherwise to pursue our legitimate business interests.
Please note that your information may be transferred outside of Europe, including to Canada and the United States.
Data Retention
When you place an order, we will maintain your Order Information in our records unless and until you ask us to delete it.
Changes
We may update this Privacy Policy from time to time to reflect changes to our practices or for legal, operational, or regulatory reasons.
Minors
The site is not intended for individuals under the age of 18.
Contact Us
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us via the form on our website.